Lately I’ve noticed a whole lot of TV commercials using a similar sound. It’s generally acoustic and organic with a singer-songwriter feel. Some of the selections are taken from songs by known artists like Katie Herzig, others from unknown artists like The Hunts, and still others seem to have been created for the ad. Click on the YouTube videos below to listen to three of the dozen or so I’ve found.
Category: SONGS FOR FILM & TV
Many of today’s hottest TV series, films, and commercials feature songs by unknown artists and songwriters. Learn how to write and pitch to this fast-growing market.
Song Ideas: Use TV Scenes
If you find yourself looking for new song ideas and inspiration, here’s a tip that works! Watch television. I know it might sound crazy but many TV scenes are built around common emotional situations the audience can relate to. That’s just what you want for your song.
CHOOSE A TV SHOW
Just about any drama series will provide you with plenty of good scenes. Look for emotional interaction between two characters. Watch the scene and note the dialogue – you might even write down a few lines to get your song started.
Comedy series are not as easy to use as drama but they will work. If you choose a sitcom, check out the last 5 to 10 minutes of the show when any conflicts or problems are wrapped up and there’s often a heartfelt moment between characters.
Soaps operas, yes, good old-fashioned afternoon soaps, are a good source if you can manage to watch. (There aren’t many left.) They’re slow moving and nothing much happens but that’s because everyone is busy emoting all over the place. There’s enough emotional confrontation, regret, tearful forgiveness, and joyful reunions to fill a couple hundred songs!
Action series are fun to watch but chase scenes and shootouts won’t give you much to work with. Like comedy series, the emotion is usually in the last few scenes.
Write Songs for TV Commercials
What was that song on the Delta Faucet commercial, the cute one that goes “So many things your hands can do”? It sounds like a children’s song, something maybe you might write for kids. Well, it is a children’s song. It’s from a Sesame Street record featuring The Count, the vampire Muppet who simply adores numbers. Could you write a song like that? You probably could and possibly you already have.
Put Yourself in a Music Supervisor’s Shoes
Want to sharpen your pitching skills to Film & TV opportunities and get more forwards? Here’s the best exercise I’ve ever found for strengthening your Film & TV songwriting and pitches: Do what a music supervisor does. Find songs that underscore the emotion, energy, or atmosphere in a scene and test them against the picture!
At the end of this post, I’ll give you some resources for contacting music supervisors and pitching your songs. But before you do that, make sure you have what they’re looking for. Don’t burn a contact because you didn’t do your research. If you’ll spend a couple of afternoons following these instructions, I promise your pitches will be closer to the mark and your film and TV songwriting will be stronger.
SONG PLAYLISTS: A Film & TV Songwriter’s Secret Weapon!
When I asked successful music supervisors how they manage to find the song they’re looking for among the thousands of song links, mp3s, and CDs they collect every year, they all told me they keep “song playlists.”
Music supes have to find songs quickly. When a film director or TV series producer shouts “Get me a quirky, upbeat love song!” the music supe has to scramble to find three to four songs that fit that description ASAP. A playlist of “Quirky, Upbeat Love Songs” will be just what’s needed. If they don’t have that, the chances of uncovering the right song in a few short hours will be next to zero.