Lately I’ve noticed a whole lot of TV commercials using a similar sound. It’s generally acoustic and organic with a singer-songwriter feel. Some of the selections are taken from songs by known artists like Katie Herzig, others from unknown artists like The Hunts, and still others seem to have been created for the ad. Click on the YouTube videos below to listen to three of the dozen or so I’ve found.
Category: WHAT’S ON THE SITE
Song Starter – Write a List Song
I love the theme song for The Big Bang Theory, written and performed by Bare Naked Ladies. It’s a “list song.” These songs are literally a list of images, ideas, facts, or related phrases. It has a catchy melody and is usually delivered at an energetic (but comfortable) pace.
http://youtu.be/lhTSfOZUNLo
List songs like this one have a long history in musical theater, from Gilbert and Sullivan to Disney animated feature films. You can still hear a form of the list song on Country hit radio. “She’s Country” by Jason Aldean is a good example and, if you’re a Country fan, I’m sure you can think of more.)
You’ll also hear this style in children’s songs, comedy/novelty songs, theme songs, and commercials. A great example of a list song in a commercial: Delta Faucet’s “Hands” ad.Â
Rewrite Your Song Melody and Make It a Monster
Let’s say you’ve just spent the afternoon writing a song and you feel you’ve got a good start on a first draft. The concept is strong, the structure feels right. Of course the lyric still needs work but you’re planning to go back and rewrite it.
But what about the melody? Will you go back and rewrite that, too? Or will you stick with the first idea that came to you?
Many times, a songwriter who wouldn’t dream of settling for a rough draft of a lyric, uses the first melody that comes along. Often these melodies are the result of old habits; they may sound dated and familiar. The writer might not even know that a melody can be rewritten, strengthened, and polished just like a lyric. To give your song the best chance for success, make sure your melody works hard to attract listeners and put your emotional message across!
=> Melody makes your song structure easy to follow
Listeners don’t like songs that seem to wander aimlessly. They like to know where they are and they like the feeling of structure that a good melody provides. To do that, create plenty of contrast between sections – verse, chorus, and bridge. Then the listener will know when they’re moving from one section to the next. Successful songs use some combination of these three techniques for adding contrast to a melody:
- Use a change of note range (low vs. high).
- Change the note pace (fast vs. slow, choppy vs. smooth).
- Play with melodic rhythm patterns (different patterns of long and short notes).Â
A Three-Stage Rocket to Lyric Writing
When NASA blasts a rocket into orbit, they do it in stages: The big lift-off, a second stage to get the payload into orbit and a third to fine tune the direction. So, what’s this got to do with writing lyrics? You can think of the lyric writing process in three stages:
- 1. Getting started. (Lift off)
- 2. Developing your idea. (Getting into orbit)
- 3. Rewriting (Fine tune it)
=> STAGE ONE: GET STARTED
BEGIN WITH A TITLE
Starting the lyric writing process with a title can give you a beacon that will keep your song lyric focused. That’s very important if you want to keep listeners involved. Any short phrase you find emotionally intriguing—or simply an honest statement of how you feel—can work as a title. Make it something you want to write about.
Then make a list of questions the phrase suggests. These are the questions you’re going to answer in your song. Try questions like: What does this mean? Why do I need to say it? How does it feel? How did it happen? What do I think the consequences will be? Every phrase suggests different questions. And every songwriter will find different ones to ask.
Songs That Help Us Remember
Remembering the past is one of the things that binds us together. Several times a year we take a moment, an hour, or a day to recall significant events. They may be personal or part of the shared history of a nation. Some are joyous, some impossibly sad.
How much help could a song be?
After the earthquake that devastated Haiti in 2010, as we watched scenes of devastation, loss of life, and the strength of these people faced with such immense challenges, I suggested that songwriters express their feelings about what they were seeing through their art. I wrote this on my Facebook page and was quickly criticized by someone who felt that this was self-indulgent, even useless. I wasn’t suggesting that writing a song should take the place of hard work or much needed donations. I was thinking of the long haul… I was thinking about remembrance, about never forgetting.
Today is a day of remembrance. We take time to think about the human cost and the courage of those who lost their lives in New York on September 11. Now, over a decade after those events, one of the things that brings those memories back for me with the most intensity is a song written by my friend Bridget St. John. The song is called “The Hole In Your Heart” and its expressive beauty never fails to recall the emotions of that day and the ones that followed. Bridget wrote it to express her own feelings but it speaks for many.Â